On Wednesday 16th December, after 27 months on line, Energy Matters passed the landmark 1 million views. Below the fold some of the key site statistics are summarised. I am using this opportunity to launch a fund raiser which I have not done before.
My personal circumstances have changed, and the oil price crash has also had an impact, so that I can no longer dedicate all my time to the blog without some significant financial support.
The target is to raise £100,000 for 2016
I know that sounds a lot, but I have been blogging now for 10 years and that has left a major hole in my finances. Please read on….
There are a number of ways to skin this cat:
Donations received thus far total £1715, mainly made up of £100 sums. I am extremely grateful to all those who have donated so far. And to be quite clear, if you donated £1 or £10, I am equally grateful for that.
The larger sums indicated above are targeted at companies, organisations and wealthy individuals who are are interested in supporting the views on climate change and energy policy expressed on this blog that run counter to the UN, EU and national government policies.
At this point I want to acknowledge the huge contribution made by Roger Andrews and to offer him my sincere thanks. Roger has brought immense knowledge and presentational skills to the climate and energy debate. He will hopefully be back at the helm of Blowout tomorrow.
My motivation stems from a desire to provide data-grounded counter-arguments to Green Thinking that is extremely well funded by global institutions, national governments and tech billionaires. The energy and climate change world seems increasingly driven by fantasy and propaganda. Those in charge do not seem to understand the importance of energy to everyone’s well being. For example, in Syria, crop failure is blamed on burning fossil fuels while in fact the exact opposite is true and the abundance of crops owe their existence to fossil fuels. The level of ignorance is staggering.
Too much is now upside down. The root cause is the UN and other institutions dictating energy policy based on climate science. Academia now seems preoccupied with finding evidence to support the policies rather than conducting objective research to inform policy decisions.
Top posts are listed below.
The posts with most reads on this blog are:
What is the real cost of shale gas?
The 2014 Oil Price Crash Explained
The Arguments For and Against Wind Power
The 2014 Oil Price Crash Explained
How Much Battery Storage Does a Solar PV System Need?
In addition to being read on Energy Matters, certain posts find their way to Oil Price.Com, Oil Voice, The Automatic Earth, Seeking Alpha and Zero Hedge as well as a plethora of other blogs. I can only guess they get 100,000+ reads. While this exposure is welcome, it is a great pity that these cross-posts tend to send little traffic back, which tends to undermine the viability of the source. Perhaps the owners of these commercial news aggregation sites would like to find their way to the “Donate” button 😉
We have amassed 537 email subscribers and an unknown number of RSS subscribers who form the backbone of site traffic.
Far and away the top referrers are search engines. Google “Laschamp Event” and you’ll find an Energy Matters post at position 3, just behind Wikipedia. This is followed, somewhat surprisingly by The Oil Drum that still sends about 30 hits a day.
A big thank you to Kate at Small Dead Animals who regularly links to our articles and sends thousands of readers each time. Also a big thank you to Andrew Montford at Bishop Hill, who links to and promotes certain articles that tickle his fancy.
Thank you also to all those who promote our content on Facebook and Twitter. I’ve been told to get a Twitter Account but did not find it straightforward to set up. Possibly foul play at work?
Jon Droz also deserves a mention for regularly linking to our posts in his regular email drops that are posted to Master Resource.
Two years ago I made a mail list of about 1000 addresses from my own contacts and from gleaning internet sources like “Nuclear Energy Association”. I send out links once a week that does drive traffic from targeted sources. This list is now totally broken with about half the addresses not functioning. This results in a cascade of returned mail. I simply don’t have time to fix or expand this mailing effort and so if I get anywhere close to target funding I will use some of this to buy-in marketing support.
How to Donate
Donating is simple. Top right of the home page provides access to my Pay Pal account. Simply enter any amount, denominated in £ Sterling, and hit the donate button. You will then arrive at the page shown below. Fill in your details, that are all held securely, and proceed to next page where account information is required. While donations are in £ Sterling you can pay using any card or currency.
I have thus far resisted adverts on the site assuming that readers would prefer not to be distracted by ads for Russian ladies and the like. But corporate advertising is another matter. If you are Rosatom, EDF, Areva, BP, Shell or the British Nuclear Association and wish to sponsor this site through advertising then please get in touch*. My email is my.name at gmail dot com.
* Note that it is often alleged by Green Groups that accepting corporate donations undermines integrity and objectivity. This is just another one of many false premises circulated by these groups today, designed I dare say to discourage funding of opposing views. There is two years of content already on this site, enough to establish our credentials.
How Else to Help
If you know of any institution or wealthy individuals who may be sympathetic to this cause or have contacts with relevant industries then please send them the link to this post and ask them to consider supporting Energy Matters.
Christmas is upon us once again and Roger and I wish all our readers a merry Christmas and a prosperous New Year. Blogging will be a little lighter over the festive season. I will kick off the New Year with a look at consequences for Scottish power supplies when the 2.4 GW Longannet power station closes next year.